About

Your Partner in Building Legacy-Driven Personal Brands

At Driving Force Marketing, we believe every entrepreneur, coach, and leader has a story that deserves to be told. In today’s digital-first world, a strong personal brand isn’t just an asset—it’s your competitive edge. We’re here to help you craft, amplify, and showcase your unique story in ways that resonate and inspire.

Who We Are

Driving Force Marketing is a team of branding experts, storytellers, and content creators passionate about helping individuals transform their online presence into powerful personal brands.

We specialize in done-for-you solutions that take the stress out of branding and podcasting, so you can focus on what matters most—building your business and making an impact. Whether you’re an entrepreneur just starting out or an established coach aiming to expand your influence, we’ve got the tools and expertise to help you stand out in a crowded market.

What We Do

Personal Branding Services

Personal Branding Services

We help you define and refine your personal brand—your voice, your mission, and your presence across all platforms. From designing a cohesive digital identity to creating engaging content, we handle every detail to ensure your brand is authentic, professional, and impactful.

  • Comprehensive brand strategy and storytelling
  • Social media content creation and management
  • Custom-designed websites to showcase your expertise
  • Visual identity development, including logos, color palettes, and brand guidelines

  • Podcasting Services

    Podcasting Services

    Podcasts are a powerful way to connect with your audience and position yourself as a thought leader in your niche. We make launching and growing your podcast seamless, offering end-to-end services that help you share your message with the world.

  • Podcast branding and strategy
  • Recording and editing support
  • Show notes, episode marketing, and audience growth strategies
  • Distribution on all major platforms

  • Why Choose Us

    Done-for-You Expertise

    We handle the heavy lifting so you can focus on what you do best. From strategy to execution, we ensure every detail is taken care of.

    Proven Leaders, Proven Results

    Founded by industry leaders like Jeff Hoffman and Chris Cumby, our team has decades of experience building brands that open doors and create opportunities.

    Impact-Driven Services

    We don’t just build brands—we build legacies. Our services are designed to create meaningful connections and lasting results.

    Our Vision

    We believe in a world where personal brands are more than just a trend—they’re the foundation for authentic connection, business growth, and personal fulfillment. Our mission is to empower entrepreneurs and coaches to take ownership of their narrative and create brands that leave a lasting impact.

    Jeff Hoffman

    Award-winning global entrepreneur, bestselling author, and motivational speaker, Jeff Hoffman is a master at building personal brands that inspire trust and authority.

    Chris Cumby

    A visionary content creator and branding expert, Chris has built a vast network and unlocked countless opportunities through his personal brand.

    Together, they’ve created Driving Force Marketing to empower others to do the same.

    Take the Next Step

    Your personal brand is your legacy. It’s what people will remember long after the deals are done and the contracts are signed. In 2025, the question isn’t whether you need a personal brand—it’s how soon you’ll start building it.

    At Driving Force Marketing, we’re here to guide you every step of the way. Let’s create something extraordinary together.